TED talk

The Story of the Uniform project ~ TED x Dubai, 2011

TEDx Dubai, November 2010. How a little black dress put 300 kids in school; the story of the Uniform Project. Discussing digital philanthropy and online fundraising – the creative approach versus the traditional approach – I used my platform at TEDxDubai to present new models of engaging digital audiences, to reach people that that would otherwise tune out.

Related Projects

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Matheiken Inc
Creative Director / Design Director / Designer
Design-centric creative practice for web, mobile and experiential realms. Specializing in product development, gestural and haptic interfaces, data visualisation, service design and social innovation.
Brooklyn, NY